Communication and Linguistics Studies

Volume 10, Issue 3, September 2024

  • Research Article

    Constructing Global Identity Through Creative Linguistic and Artistic Branding of African Countries’ Monikers

    Nasibu Musa Kalokola*, Elirehema Daniel Nnko

    Issue: Volume 10, Issue 3, September 2024
    Pages: 53-62
    Received: 8 January 2024
    Accepted: 24 January 2024
    Published: 15 August 2024
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    Abstract: This qualitative study investigated into the complex dynamics of African nation monikers and their profound implications for national identity and international branding. The purpose of the research was to examine the interplay between linguistic inventiveness and artistic representation in 54 African nations, exploring how these components contrib... Show More